Enhance hardware with digital experience

Who is Microsafe?

It is a Mexican company with extensive experience in the development and manufacturing of customized technological solutions that integrate specialized hardware and software. With a focus on the security and robustness of its products, it provides solutions for both business and commercial uses.

When deciding to enter the food sector with a line of self-service kiosks, he identified a key point to compete in a highly demanding market:

The software experience needed to match the quality of its hardware.

The challenge of a new market

Microsafe knew that the success of its kiosks depended on three factors:

A user experience that fosters trust and satisfaction.

A flexible system that can adapt to different business models.

A competitive product that stands out in the current market.

How we found the way forward

Microsafe came to Sisu looking for a system to manage their self-service kiosks. We started with a Vision Sprint to understand the sector, validate hypotheses, and define the business opportunity.

The plan

Understand

Identify the challenges in the food sector.

Prototype

Design a prototype to obtain commercial and functional feedback.

Iterate

With clear goals, we move on to the first functional version.

Validate

Conduct usability and acceptance testing with end users.

This iterative approach allowed for risk reduction, market validation, and the construction of a product ready to compete with Sisu as its ally.

From idea to reality

With the plan in hand, we began an iterative design and development process.

We validate before developing

We start with a Vision Sprint to understand the sector and ensure the right approach.

We build as a team

We design a prototype, test it with users, and identify areas of opportunity together.

Comprehensive experience

We integrate robust hardware with agile software to achieve a competitive product.

Results

We managed to consolidate the key components that enable the operation of self-service kiosks:

Real-time manageable application, tailored for the kiosk.
Web platform to manage multiple kiosks and branches.
Integration with payment systems and printing of customized tickets.

Scalable solution

The solution meets the necessary characteristics for its growth:

Custom development

Screens planned and designed according to market needs.

Adaptable experience

Responsive screens that ensure an optimal experience across different devices.

Scalability

Development focused on scalability, flexible to growth and new industry demands.

What we learned together

- Validation allows for building stronger and more focused solutions.

- Developing in phases ensures that the product evolves at the pace of the market.

- Custom software generates unique and highly competitive value propositions.

"The greatest value we gained from the first project with them was that we successfully implemented a functional MVP with our client without exceeding the budget or the estimated time of collaboration. In all our activities with them, they were completely professional, and we always received what we expected, if not more."

Pablo Robles Gil General Manager at MicroSafe